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REAL ESTATE CAREERS IN Fredericksburg and Northern Virginia

Our Story

Here’s why experienced agents Call #cbelite home 

Deciding on the right Real Estate company can be overwhelming. Our benefits and culture make the decision easy.

Virtual Tools

We pay for digital tools to make the everyday work of being a real estate agent as easy and paperless as possible.

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Every CBE agent has free access to top-of-the-line e-signing tools, easy ways to submit transactions and store your documents, a constantly updated digital library of forms, beautiful and painless flyer and CMA creators, plus a single-listing website and social media ads that are created without lifting a finger. We want to free up as much of your precious time as possible and give you back that opportunity to further your education, spend time with family or even prospect for new leads.  

Full-time Support Staff

We have over 50 full-time employees here to help you with every aspect of your business: marketing, branding, education and coaching.

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Our support staff go beyond “making sure you get paid” or “checking your contracts for mistakes.” We pride ourselves on the extremely high level of personalized support each agent has access to, for example: unlimited free consultations and advice from our marketing and website experts, lightning-fast response times from our administrative pros, personal attention from our managing brokers (and even our senior brokers if need be!) when you need help with a tricky contract, and a dedicated Transaction Coordinator that will go above and beyond to help you stay on track!  

 

There is simply no other company in the area that offers quite as much technological, personal and professional support to its agents in order to set them up for success than Coldwell Banker Elite does—and with our new CAP commission program, you don’t pay any more in fees than you would at a discount brokerage.  

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Commission CAP program

Keep more of your money while getting more broker support.

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On this episode of Real Estate Mythbusters, we’re disproving the old myth that Coldwell Banker Elite has high brokerage fees and that’s how we can afford to offer such great programs and tools. With our commission CAP program, you’ll actually end up keeping more of your hard-earned money while getting the same level of above-and-beyond broker support and tools.  

We know there are cut-rate brokerages out there that can talk a good game. We usually hear all about it once their agents end up joining us a few months later. Our support, resources and expert advice typically wind up being far more valuable than the alternative: working with no help, buying tools for yourself and having to figure out your whole business plan alone. 

Single Listing Website

Paradym is a single-listing website and marketing toolkit that helps you tell a story.   

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Paradym automatically creates listing assets for you to use from your MLS listing data You can then choose to customize and edit these materials if you want to! Paradym combines your MLS listing data, text, voice and visual effects into elegant stories that demonstrate your marketing skill to prospective sellers and empower you to walk into your next listing appointment with confidence. 

Manager Support & Coaching

Our award-winning managing brokers are ready to help you take your career to the next level with one-on-one support and coaching. 

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We hear horror stories from transferring agents all the time about their previous brokers ignoring them, giving agents bad advice during difficult transactions and not taking an interest in helping them succeed. We’re proud to say that we have the exact OPPOSITE culture here at Coldwell Banker Elite. Our managing brokers are available to their agents by phone, text and email whenever they need help—whether that’s the weekend, over the holidays or in a crisis. You can count on our managing brokers for help with all aspects of your business: marketing, prospecting, nurturing leads and continuing your education.  

We take mentoring and coaching our agents very seriously, so expect to have an actual one-on-one meeting with your broker on a regular basis to talk about how to grow your business and how they can help you succeed. Nobody gets left behind or “flies under the radar” here, we’ll make sure you get the personal attention you need.  

Education

Coldwell Banker Elite is famous for our comprehensive agent education and development offerings. 

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Every month, we offer a wealth of trainings on various topics like marketing, advertising, financial planning, contracts, time management, productivity, lead generation, customer service and so much more.

Let’s be clear, this is way beyond just offering CE or your average class about tricky transactions (although we offer those, too!) Coldwell Banker Elite offers experienced agents intense productivity trainings and workshops tailored specifically to your needs. AMP is a productivity training program designed to turbocharge your effectiveness through the tools and strategies that the best agents use to drive strong increases in your business. Outlist | Outlast is a listing-specific intensive class that focuses on optimizing every single part of your listing process so that you can list more properties and serve your clients better. We’re also constantly offering sessions on how to design graphics, what to post on your social media, how to stay organized and so many more topics that will help you take your business to the next level.   

 

With a team of successful instructors, attorneys, award-winning real estate instructors, mortgage experts and other affiliates on our staff, you’re guaranteed to have the latest and best information available in the industry. We offer online and in-classroom training, including webinars, web-based learning portals and other free training options.  

CRM & Personal Website

A customizable personal website and CRM where you can keep in touch with your SOI! 

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Not only do we offer you one-on-one training with Jay Parrish, our Digital Marketing Manager, about how to set up and customize your personal website, we’ve created tons of pre-made email templates-customized for our area-so you can easily keep in touch with your SOI.  

CBx Buyer Locator

Use big data to identify buyer prospects & demographic info for listing presentations. 

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CBx Buyer Locator does the work for you by providing market research and data to support your business. Market your listings intelligently with insights from big data and predictive analytics. CBx Buyer Locator helps you create efficient and effective marketing plans because you know where the likely buyers for each home are coming from and how to reach them. 

The CBx Buyer Locator is an integral part of the CBx Technology Suite, intended to provide market research information about the zip code your listing is located within. Big data and demographics power a cutting-edge tool that enables you to determine where likely buyers for each home are coming.   

Global Luxury site

Luxury Listings showcased in a beautiful format and advertised to affluent buyers.

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Coldwell Banker Global Luxury® is recognized as a world leader in the marketing of exceptional properties and is widely considered to be among the world’s consummate marketing programs for successfully promoting luxury properties to a local, national and international marketplace. 

 

The essence of the program is simple: combine the prestige of the Coldwell Bankername with the top luxury real estate masters and the reach of an international network of over 91,000 agents in 3,000 offices worldwide. Coldwell Banker Global Luxuryspecialists have a track record of representing some of the most significant properties of all time. 

 

The Coldwell Banker Global Luxury program is a comprehensive marketing curriculum designed specifically for marketing luxury residential properties to affluent buyers worldwide. Through the success of this initiative, Coldwell Banker-affiliated agents and teams are recognized as global leaders in luxury real estate. According to Craig Hogan, vice president of luxury for Coldwell Banker Real Estate LLC, “the objective of the program is to produce exceptional real estate professionals who represent exceptional properties.” 

 

In order to participate in the Global Luxury certification course, participating agents must meet strict production guidelines — “some of the most rigorous standards in the industry today,” said Hogan. Certification renewal is also required every 24 months, to ensure Luxury Property Specialists are up to date on new technologies and additional programs, as well as current best practices. 

Property Management

Help your clients manage their property effortlessly by referring them to our Property Management Dept.

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Coldwell Banker Elite’s Property Management Division leases and manages residential and commercial properties. Through our many years of experience and our dedication to the Property Management profession, we pledge to serve you with the latest technology when assisting you with leasing, managing, purchasing, and selling Investment Properties.

Marketing Checkup

One of the main expenses we see transferring agents rack up are for marketing services.

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Paying for social media posting, custom branding and design services, and consultations with “gurus” can all add up! We have an in-house team of marketing experts who are available to help you with all aspects of marketing your business for FREE! Schedule unlimited consultations and get advice for free from people who know and care about your business and know our local market area.  

 

Have a question about your social media marketing or how to spruce up your social media profiles?  Need help designing a new logo or a graphic for a new listing? Want to make sure your website is optimized to get the most traffic and leads? Our Marketing Team: Jay Parrish, Angel Piontek, and Poppy Merrell are always available to help agents with these exact types of issues with no extra fees or contracts needed!  

Transaction Coordinator

Don’t worry about hiring an assistant! CBE agents have access to our dedicated Transaction Coordinator.  

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The Transaction Coordinator program is designed to assist agents with the administrative tasks associated with the listing or buyer transaction for a low flat fee.  The Transaction Coordinator takes on a specific list of tasks thus freeing you up to focus on negotiations, marketing and navigating through the transaction, while also freeing up time to engage and serve new clients.​ 

 

CB Desk

Your connection to everything Coldwell Banker all in one convenient place. 

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CB Corporate offers: Zap, CBx, gorgeous stock photography, social media graphics, CBU Learning Center & more!

Photo & Docs Library

CBE agents get full access to our libraries of neighborhood and community photos, documents, presentations and social graphics. 

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Don’t pay for stock photos of generic neighborhoods that don’t even look like our area! We’ve taken tons of local photos that are free for you to use while you’re with CBE! We also create lots of social media graphics every month for you to share with your clients and sphere of influence, just to make your lives a little easier! Need a listing presentation ASAP? We have beautiful presentations already made that will knock your sellers’ socks off!  

Advertising your Listings

We do everything we can to ensure that your listings get the absolute most exposure! 

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Not only does each listing get an automatically-created gorgeous single-listing website, we pay for social media ads for ALL new listings and the best part?  You don’t have to lift a finger to create graphics or figure out an ad buying platform—a digital ad campaign is automatically created using info from the MLS and sent out across the web and on Facebook, Instagram, and Waze while retaining editorial control. 

Our extensive listing coverage allows us to pull real-time data and create compelling ads across the web and on several social channels for all your listings. Want more control? Agents can customize each of their campaigns to their liking, monitor key metrics, and reach their target audience. 

Our single-listing websites automatically creates listing assets for you to use from your MLS listing data.  You can then choose to customize and edit these materials if you want to! Combine your MLS listing data, text, voice and visual effects into elegant stories that demonstrate your marketing skill to prospective sellers and empower you to walk into your next listing appointment with confidence. 

 

Start your new career

Learn everything you’ll need to know to pass the real estate exam and become a licensed agent. Take the 60-hour required course, “Principles and Practices of Real Estate,” with our award-winning instructors and get your career off to a great start!
Learn MoreSee Upcoming Classes

Meet Our Managers

Matthew Rathbun
Matthew Rathbun
Executive Vice President | Gainesville Office
Deb Ellis
Deb Ellis
Vice President of Residential Sales | Stafford Office
Mike Curry
Managing Broker | Spotsylvania Office
Jeff Edmisten
Managing Broker | Locust Grove Office
Gary Gardiner, Jr.
Managing Broker | Massaponax Office
Latana Locke
Managing Broker | King George and Colonial Beach Office
Robin Marine
Managing Broker | Downtown Fredericksburg Office
Suzanne Godin
Assistant Managing Broker

Ready to Learn?

Are handwritten notes still a relevant way to stay in touch?

Are handwritten notes still a relevant way to stay in touch?

If you are like many other real estate agents, you are always looking the next best way to market your business and stay in touch with your clients. Everyone wants the perfect new tool that is going to miraculously get them a bunch of new clients. We quickly find out...

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Introducing Our Innovative Agent Coaching Program

Introducing Our Innovative Agent Coaching Program

We are so thrilled to launch our brand-new comprehensive solution for agent coaching, continuing education, and production goals tracking! As of April 1, agents and brokers will be able to use the new system to quickly and easily discuss their business strategy, use...

read more
Why You Need a CRM to Grow Your Business in 2021

Why You Need a CRM to Grow Your Business in 2021

It’s 2021 and like everyone else in the world, you are ready for a fresh start.  Your New Year’s resolutions and huge goals are set for the year! You are fired up!! The goals are going to give you something to strive towards throughout the year. For most people, this...

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CBE Legacy 

Caring for the community has been an integral part of Coldwell Banker Elite’s mission since our inception in 1985. Whether it’s supporting local charities, volunteering our time or sponsoring community events, Coldwell Banker Elite has a well-known culture of giving at both the corporate and individual level. Currently, we support a variety of charitable causes, including the Greater Fredericksburg Habitat for Humanity, the Fredericksburg Regional SPCA, the Stafford Hospital 5K, Fredericksburg Area Running Club’s Grand Prix Series, the University of Mary Washington’s Great Lives Series and the Spotsylvania Emergency Concern Association’s annual food drive. Together, we work every day to make our community a better place. 

Our CBE family of agents and staff is made up of all different backgrounds, strengths and interests—with one thing in common: incredible generosity and heart for service. Not only do our agents and staff contribute wholeheartedly to our corporate initiatives, they’re deeply involved in their own personal charitable endeavors. Some organizations our CBE family supports are: Love Thy Neighbor in King George, the Food Bank of Fredericksburg United Methodist Church, the Owen Lea Foundation and many more! 

Beyond CE:  Productivity trainings 

In a dynamic and ever-evolving industry, being on top of the game means that you need to have the best information, best tools and the best resources.  However, none of that matters if you don’t have the right guidance and knowledge on how to use them. 

This belief is why Coldwell Banker Elite has invested heavily in our education and development. Let’s be clear, this is way beyond just offering CE or your run-of-the-mill class about tricky transactions (although we offer those, too!) Coldwell Banker Elite offers experienced agents intense productivity trainings and workshops tailored specifically to your needs. AMP is a productivity training program designed to turbocharge your effectiveness through the tools and strategies that the best agents use to drive strong increases in your business. Outlist | Outlast is a listing-specific intensive class that focuses on optimizing every single part of your listing process so that you can list more properties and serve your clients better. We’re also constantly offering sessions on how to design graphics, what to post on your social media, how to stay organized and so many more topics that will help you take your business to the next level.  

With a team of successful instructors, attorneys, award-winning real estate instructors, mortgage experts and other affiliates on our staff, you’re guaranteed to have the latest and best information available in the industry. We offer online and in-classroom training, including webinars, web-based learning portals and other free training options. 

Sales Volume in Millions

Offices/Divisions

Agents

YOUR New Career

It’s time…

It’s time that you take control of your career. If you’re a new agent, then Coldwell Banker Elite is uniquely positioned to give you the best beginning of your new career with outstanding training, a robust mentoring program, lead generation programs and countless tools to make you successful.

If you’re a veteran agent, it’s time to throw off those shackles of struggle, feeling lost and lacking in direction as to what’s next. It’s time for you to find the success that you were promised when you entered into this industry.

Coldwell Banker Elite takes ownership of your learning and preparedness. We provide all the tools, all the resources and all the training that you’ll need to master your career. You just have to show the desire and work ethic.

It doesn’t matter if you’re a veteran agent or just getting started, Coldwell Banker Elite has the experience to give you all you need to be successful!

This page is set up to help you navigate the process of getting your real estate license and starting your career off right.

Technology

In this day and age, if you’re not leading, you’re at a major disadvantage. That’s why at Coldwell Banker Elite, our finger rests firmly on the pulse of technology. We leverage the latest trends and developments to keep Coldwell Banker Elite agents in the lead, turning Silicon Valley tech into indispensable tools that are simple to use and understand.

Tools

Our powerful CBx Technology Suite harnesses big data to more accurately identify and locate potential buyers and sellers for ultra-targeted marketing. Our agent websites are powered by the Zap® platform, which offers high impact agent marketing and a world-class agent platform with predictive analytics and business management tools to help you drive your business to new levels of success.

Support

We have invested heavily in the best support staff in the industry. We have a large staff of dedicated individuals to enhance your career and ensure that no matter what the challenge you have a team behind you to carry you to through. Our diverse group of talented staff are eager to help our Associates face the challenges of not only today, but tomorrow as well.

Your New Career

I joined CBE because they offered the best tools and support to help me grow my business. I have stayed with CBE because they have demonstrated their commitment to me to ensure that I have every opportunity to provide exceptional service to my clients.
-Robert L.

REALTOR®

Many people have found real estate to be an amazing career opportunity.  “Why” is the most important, if not only important question you should ask when choosing a real estate firm to affiliate with.  The right affiliation can make or break an agent’s career.  We understand our role in the Associate’s career.  The agent is the entrepreneur.  We get the privilege of providing you the support, training, guidance, and tools to successfully run your business and advance your carer.  It is our role to equip you, walk alongside you, provide for you the most cutting-edge resources and make you as competitive as you need to build your career.
Coldwell Banker Elite Success guide fredericksburg, VA

Training and Education

Whereas many real estate firms say that they offering training and mentoring, Coldwell Banker Elite actually delivers.  We have a structured and robust mentoring programming for new agents and those re-entering the business as well as a coaching program for producing agents who wish to go to the next level. Education is the cornerstone of a successful real estate professional’s career.  The evidence is overwhelming that high producing agents are among some of the best educated.  In a dynamic and ever-evolving industry, being on top of the game means that you have to have the best information, best tools and the best resources.  However, none of that matters if you don’t have the right guidance and knowledge on how to use them.

This belief is why Coldwell Banker Elite has invested heavily in our education and development. With a team of successful instructors, attorneys, national and award-winning real estate instructors, mortgage experts and other affiliates on our staff, you’re guaranteed to have the latest and best information available in the industry. We offer you online and in-classroom training, including webinars, web-based learning portals and other free training options.

Our ongoing technology and sales skills training programs are unparalleled in the industry.  Form Social Media marketing to mobile devices and everything in between we ensure that our Associates are the best trained in the

Great feeling of camaraderie and support on both a company and office level. The tools they provide to their agents set us up for our success.
-Cori C.

REALTOR®

Mentoring and Coaching

Mentors are assigned to new agents to work in coordination with the managing broker and support staff to help the agent work through the practical aspect of the practice of real estate.  The mentoring program is offered at no cost to the new agent and includes online and office education and is catered to the new agent’s learning style with a combination of webinars, accountability practices and routine meetings. New agents are offered the best training in the business by which to build a strong and long-lasting career.

Assessments for Development

Coldwell Banker Elite is very dedicated to the success of our Associates and we feel that proper assessments of personality and skill gifting is a great place to start.  The following assessments will help gauge areas where you excel and where you also may need some extra attention.  The Personality assessment takes about 10 minutes and the skills assessment takes about 30.   Both are very accurate and are great learning tools!

The high level of training and consistent investment in many tools promotes the agent’s success. The exceptional leadership team is an amazing resource as well as a professional, caring and supportive network.
-Dawn J.

REALTOR®

Supporting You and Your Clients

We have over 30 highly trained staff members that are there to support you, with professional marketing staff, nationally recognized instructors, certified information technology professionals on-staff and much, much more.  It’s important for us to ensure that you’re given every opportunity to succeed.  We’ve invested a lot into our support system so that you don’t have to.

 

ARE YOU READY To Get AMPED!

Coldwell Banker Elite is excited to offer the AMP program! AMP is a productivity training program designed to help our agents develop new, innovative ways to grow your business. The program includes live classroom instruction, self-paced modules, as well as online and interactive learning, all designed to turbocharge your effectiveness through the tools and strategies that the best agents use to drive strong increases in your business.

JOIN THE Elite Team

Interested in a career in Real Estate and joining the Elite Team? Fill out the form below and our Director of Business Development will get back to you shortly.

COLDWELL BANKER ELITE CAREERS

Some of our lastest posts:

Introducing Our Innovative Agent Coaching Program

Introducing Our Innovative Agent Coaching Program

We are so thrilled to launch our brand-new comprehensive solution for agent coaching, continuing education, and production goals tracking! As of April 1, agents and brokers will be able to use the new system to quickly and easily discuss their business strategy, use...

read more
Congratulations to our 2021 Award Winners!

Congratulations to our 2021 Award Winners!

2020 was a tough year for everyone, but especially so for small businesses that rely on face-to-face interaction and in-person showings! Despite all the challenges that 2020 threw at our agents, they rose to the occasion and worked even harder. Whether that meant...

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Virtual Homes for Dogs Month Breaks Adoption Records!

Virtual Homes for Dogs Month Breaks Adoption Records!

Talk about silver linings! We are BEYOND excited to share the results of our first Virtual Homes for Dogs Month! Under normal circumstances, our agents have an in-person volunteer event and several donation drop-offs at local shelters. Needless to say, we were...

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Introducing the Home Safe™ Certification

Introducing the Home Safe™ Certification

Buying or selling a home is not easy, even in the best of times, but it’s especially difficult during a global pandemic. In order to mitigate the myriad of risks that come with viewing homes, meeting with clients and in-person closings, Coldwell Banker Elite has...

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Our Brand New Look

Our Brand New Look

Notice anything different about us?? That's right, we debuted our brand new look last week as part of the Coldwell Banker #ProjectNorthStar rebrand! Our new logo: a sleek, updated mark on a field of our tried-and-true Classic Blue, topped with a "guiding star,"...

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Dog Days of Summer

Dog Days of Summer

Summer is an awesome time to explore the great outdoors with man’s best friend! Unfortunately, the high temps can really put a damper on summer fun. Here are a few ways you can make sure that Fido stays safe and cool in the dog days of summer!

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Coldwell Banker Elite Awards Gala 2019

Coldwell Banker Elite Awards Gala 2019

Every year, we look forward to celebrating and honoring those agents who have put a tremendous amount of time and effort into their business, as well as those who have gone above and beyond for the good of the company and their community. We are SO proud to once again...

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Top 3 Benefits of a Career in Real Estate

Top 3 Benefits of a Career in Real Estate

I believe the top three benefits this business offers is financial independence, the freedom to manage your own time and most importantly, the ability to service and assist clients and customers to obtain one of the biggest assets of their lifetime: their home!

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